IMObituarySchedule a Demo
Preneed Lead Generation

Increase Your Preneed Sales Through Lead Generation

Every funeral is an opportunity.
Every obituary has pre-need potential.

You introduce the conversation.
Future family needs get considered.
Trust grows. New relationships begin.
Schedule a Personal Demonstration

Every obituary introduces your funeral home to hundreds of people. IMObituary ensures that introduction has lasting value.

A new approach

Reaching the wider market.

Every obituary connects your funeral home with people throughout your community. At a time like this, many naturally reflect on their own family and the people they love. IMObituary begins by inviting people to think about their own family — offering helpful information and the choice to learn more.

Family
Friends
Community
Members
Neighbors
Coworkers
Church
Clubs &
Organizations
Colleagues
In Loving Memory
Robert James
Anderson
May 14, 1946 – April 2, 2026
OBITUARY
The journey
1

Reflection

A natural moment of personal thought.

2

Family Care Guide

Helpful information about planning ahead.

3

Conversation

They choose to learn more.

4

Funeral Home

A warm preneed enquiry arrives.

Education comes first. Trust follows. Relationships grow.
See exactly how new preneed conversations begin

A gentle journey.

Your Local Funeral Home
In Loving Memory
Robert James Anderson
May 14, 1946 – April 2, 2026
During times like these, we naturally think about the people we love. We’ve created a free Family Care Guide to help when you’re ready.
Get Your Free Guide
1

A gentle introduction

After reading the obituary, visitors encounter a simple message. There is no urgency, no sales language.

Just an acknowledgement and an invitation.

Family Care Guide
You & Your Family
A Family Care Guide
Thoughtful preparation is one of the greatest gifts we can leave the people we love.
Begin Guide
2

Helpful information first

The guide introduces a different perspective on pre-planning. It focuses on protecting loved ones from unnecessary decisions and financial pressure.

Visitors remain completely in control.

Family Care Guide
An Act of Care for Those You Love
Talking ahead can make life easier for the people you love — even if you’re not ready to make any decisions now.
Would you like to receive the guide and speak with someone when you’re ready?
Yes, I’d Like to Learn More
Not Now
3

Their choice

Some simply read the information. Others decide they’d like to speak with someone.

It’s their choice, when they’re ready.

Preneed, done with dignity

Warm leads, from people already thinking about family.

We’ll show you how preneed enquiries route straight to your staff.

Schedule a Personal Demonstration